Frequently Asked Questions
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We work with therapeutic and wellness practices that are already operating and seeking a more composed and structured professional presence.
This includes psychologists, therapists, physiotherapists and wellness studios across the UK.
If your work has matured and you are ready for your identity to reflect that maturity, the process is likely well aligned.
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Identity Foundation projects begin from £1,400.
Identity System projects begin from £2,200.
Final investment depends on scope and requirements. A detailed proposal is provided following an initial discussion.
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No.
Each project is delivered as a structured identity system. Standalone logos are not offered, as identity without structure rarely provides long-term coherence.
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Identity Foundation projects typically require 4–5 weeks.
Identity System projects vary depending on scope, content readiness and website requirements.
Timelines are confirmed prior to commencement.
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Yes.
While based in London, we work with therapeutic and wellness practices across the UK.
Communication is conducted remotely unless otherwise arranged.
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Every project follows a defined five-stage framework: Clarify → Structure → Refine → Apply → Sustain.
This ensures clarity before design and continuity beyond launch.
You can read more about the process here. (Link to /process)
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Clients are expected to:
Provide timely feedback
Supply required content and information
Engage thoughtfully in the clarity stage
The process is collaborative and structured. Delays in communication may extend timelines.
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Yes.
Each identity project includes structured brand guidelines to support consistent implementation.
The level of documentation varies depending on scope.
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SEO foundations are implemented within Identity System projects, including site structure, page titles and meta descriptions.
Search engine rankings cannot be guaranteed, as they depend on multiple external factors.
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The first step is to submit an enquiry.
Each enquiry is reviewed personally to assess suitability and alignment before moving forward.
Still considering?
If your practice is seeking greater clarity and long-term coherence, the next step is a considered conversation.