Brand identity and websites for considered businesses.
Larima Studio shapes brand identities, Squarespace websites and creative direction for founders who value clarity, visual restraint and a more intentional way to be seen.
We work with independent businesses across wellness, lifestyle, hospitality and creative services - with a particular sensitivity to minimal, modern and pared-back styles.
About the Studio
Design that makes a business clearer, not louder.
Larima Studio was founded with a belief that good design should not make a brand louder. It should make it clearer.
The name Larima is derived from Larimar, reinterpreted with clarity and simplicity for the design field. Our work brings together brand strategy, visual identity, typography, photography direction, Squarespace website design and creative direction.
We are not here to decorate businesses. We are here to help shape how they are understood.
Services
What We Shape
We create brand systems, websites and visual direction for businesses that need more clarity, consistency and distinction.
01
Identity Services
We create refined visual identity systems with logos, typography, colour, layout direction and brand applications that support a clearer, more recognisable business presence.
02
Squarespace Websites
We design considered Squarespace websites with thoughtful structure, clear messaging and a refined visual experience across desktop and mobile.
03
Creative Direction
We guide the visual world around your brand, from photography direction and moodboards to campaign concepts, styling and content presentation.
Design is not only how a brand looks. It is how a business becomes recognised, understood and remembered.
A strong brand does not need to explain itself every time. It holds a clear point of view, speaks with consistency and gives people a reason to trust what they are seeing.
At Larima Studio, we bring together strategy and visual refinement so your brand can feel more aligned with what you are building — and more intentional in how it enters the world.
Who We Work With
For founders and independent businesses with a clear sense of taste.
We work with founders, practitioners and independent businesses who have already begun shaping something meaningful, but need a clearer visual and strategic expression to support it.
Our clients are often thoughtful, detail-aware and design-conscious. They may work in wellness, lifestyle, hospitality, creative services or a specialist field, but they usually share the same desire: to build a brand that feels considered, credible and quietly distinctive.
We are especially drawn to businesses with an appreciation for minimal, modern and pared-back design — where proportion, typography, space and visual consistency matter as much as the message itself.
Selected Work
A growing archive of brand identities, websites and visual studies.
Selected work shaped through clarity, atmosphere and considered design.
brand identity, creative direction
brand identity, creative direction
website design, brand strategy
Process
How we work
01
Clarify
We begin with your business, audience, position, tone and the role your brand needs to play.
02
Shape
We define the visual and verbal direction, including mood, typography, structure and design principles.
03
Design
We create the identity, website or creative system with attention to detail, usability and consistency.
04
Refine
We edit, test and prepare the work so it feels ready to be used with confidence.
Insights
Notes on brand identity, typography and visual clarity.
Written for founders and independent businesses who want to understand how design shapes perception, trust and long-term recognition.
For brands ready to become clearer, more considered and more recognisable.
We work with a small number of projects at a time so each brand receives careful thought, strategic clarity and considered design direction.